Looking to get into the Christmas spirit this holiday season? Look no further, London’s iconic Christmas windows and Christmas shops have it covered. From disco balls and sequins to a world of seasonal feasting, this year’s themes will blow you away. Festive windows are just the beginning of the seasonal cheer here in London, with a plethora of Christmas activities like the glittering light shows, open-air ice rinks, and vibrant Christmas markets not to be missed.

Selfridges
Since 1909, Selfridges has been dazzling London with its Christmas windows, and this year they are back and better than ever! Spanning over 15 windows, this year’s theme, “Season’s Feastings” will have you drooling over everyone’s favorite festive foods.
From brussels sprouts to roast potatoes to holiday pastries, these ornate displays will definitely have you craving your favorite holiday meals. A select few of the windows feature festive puns like “keep your eyes on the pies”. There is something really special about bringing people together through food, and Selfridges does just that.

WHERE: 400 OXFORD ST, LONDON W1A 1AB
WEBSITE: WWW.SELFRIDGES.COM

Harrods
Titled ‘The Fabulous World of Dior’, the façade of the Brompton Road luxury department store has been completely transformed. The brilliant exteriors nod to iconic Dior moments, reinterpreted by artist Pietro Ruffo for the Dior cruise 2023 collection.
A compass rose, lucky stars and scintillating flowers will guide you through this stunning display, becoming the building’s largest structure to date. For the first time ever, each of the 44 windows has been converted into a small theatre of wonder, with scenery made of gingerbread with minute details sculpted in sugar and caramel. Too adorable to eat.

WHERE: 87-135 BROMPTON RD, LONDON SW1X 7XL
WEBSITE: WWW.HARRODS.COM

Liberty
On the twelfth day of Christmas, my true love sent to me… Liberty’s Christmas windows! This year, Liberty’s Christmas windows will take a spin on no other but ‘The 12 Days of Christmas’. Inspired by Liberty’s Christmas print, the windows tell the story of the famous carol through turtle doves, gold rings, dancing ladies, and of course a partridge in a pear tree.
The display aims to build on the Christmas anticipation as we get closer to the big day. But, don’t be fooled, the windows are just the beginning of the Christmas spirit at Liberty. Inside the central atrium, you will find a larger-than-life, 7-metre, upholstered Christmas tree with all the decorative fixings, even hand-painted motifs on its branches.

WHERE: REGENT ST., CARNABY, LONDON W1B 5AH
WEBSITE: WWW.LIBERTYLONDON.COM

Harvey Nichols
Harvey Nichols is one of the most anticipated festive windows in London. This year’s gleaming storefront is a nod to the glitz and glamour fashion trends of 2022. The windows feature glittering displays of disco balls, sequins, and metallics. This display is quite literally eye-catching from blocks away. Not only will this display get you in the Christmas spirit but also looking ahead to the bright new year.

WHERE: 109-125 KNIGHTSBRIDGE, LONDON SW1X 7RJ
WEBSITE: WWW.HARVEYNICHOLS.COM

Fortnum and Mason
This year Fortnum and Mason decided to take a unique approach to its holiday windows. The window displays depict the playful celebration of “the season’s merriest mishaps”. Although we don’t like to admit it, holiday mishaps happen to the best of us!
These windows will give you a chuckle looking at kitchens on fire, ruined dishes and dropped ingredients. After all, it wouldn’t be Christmas without some festive hiccups along the way.
WHERE: 181 PICCADILLY, ST. JAMES’S, LONDON W1A 1ER
WEBSITE: WWW.FORTNUMANDMASON.COM

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Selfridges

Harrods

Liberty

Harvey Nichols

Fortnum and Mason

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