One of the biggest questions I get asked is how to get past the fear of failure. The answer is to ask yourself what failure REALLY is and do this exercise. It’s pretty much impossible to be afraid afterwards.

This was a key behind me becoming successful, building a business and becoming an efficient entrepreneur.

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By Alex Becker


People’s perception of you is what is holding you and your business back. If person A thinks you are a penguin and Person B thinks you are a Gold God what are you? Now consider this failure is actually nothing, what do we mean nothing? If you earn $100000 a day by most peoples perception you are rich but are you actually rich when Jeff Bezos is making approx $321 million a day, No by Jeff Bezos perception you are indeed very poor! So we ask you what is failure?

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