The Federal Trade Commission is not messing around when it comes to #sponsored posts.

As previously reported, the FTC sent out over 90 letters to celebrities and social media influencers last month as a not-so-subtle reminder to clearly state when a sponsored social media post has been paid for. Letters were also sent to the stars’ agents, and the various brands they were being paid to promote, including Chanel, Adidas, Johnson & Johnson, and more.

On Monday, WWD released a list of the over 45 celebrities and influencers who received these letters, as well as the corresponding brands they were promoting.

“The FTC’s Endorsement Guides state that if there is a ‘material connection’ between the endorser and the marketer of a product — in other words, a connection that might affect the weight or credibility that consumers give the endorsement — that connection should be clearly and conspicuously disclosed, unless the connection is already clear from the context of the communication containing the endorsement,” each letter read. “Material connections could consist of a business or family relationship, monetary payment, or the provision of free products to the endorser.”

“If you write about how much you like something you bought on your own and you’re not being rewarded, you don’t have to worry,” the letter continued.

A full list of the celebrities and influencers who received these letters from the FTC can be found below. For which brands also received these letters, you can head over to WWD right here.

1. Jen Selter
2. Nicky Jam
3. Sean Combs
4. Shay Mitchell
5. Ciara
6. Dorothy Wang
7. Luke Bryan
8. Kristin Cavallari
9. Lucy Hale
10. Naomi Campbell
11. Giuliana Rancic
12. Sofia Vergara
13. Heidi Klum
14. Rach Parcell
15. JWoww
16. Jamie Lynn Spears
17. Maci Bookout McKinney
18. Nicole Polizzi
19. Tiona Fernan
20. Amber Rose
21. Vanessa Hudgens
22. Valentina Vignali
23. Lilly Ghalichi
24. Caroline Manzo
25. Allen Iverson
26. Behati Prinsloo
27. Anna Petrosian
28. Victoria Beckham
29. Chelsea Houska
30. Troian Bellisario
31. Nina Agdal
32. Emily Ratajkowski
33. Ashley Benson
34. Denice Moberg
35. James Harrison
36. Scott Disick
37. Lindsay Lohan
38. Kourtney Kardashian
39. Zendaya
40. Bella Thorne
41. Sophia Bush
42. Massy Arias
43. Farrah Abraham
44. Lisa Rinna
45. Akon
46. Jennifer Lopez
47. Vanessa Lachey

By: Cosmopolitan

Blimey! The FTC don't play

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