
Ideas are worthless
Controversial title for my entry today? Perhaps. But I think it’s true. I’ve heard so many gurus say that ideas are the currency of success and thinking drives the New Economy and we become what we consider all day long. But, to me, ideation without execution is mere delusion (I dare you to share that line at your next team meeting). In other words, an idea – no matter how big – only assumes value when it’s acted upon and brought to life.
This world of ours is full of great thinkers who never realized their greatness. They were strong on the thinking piece but weak on the execution side. And they suffered as a result of that constraint. World-class people get both right. They are superb strategically and brilliant tactically. Really creative and really good at getting things done.
So jump start your commitment around execution. Yes, capture your ideas and bask in the glow of a brilliant thought. And then reach deep into your inner power and have the discipline to do whatever it takes to make the idea a reality.
By Robin Sharma
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